A particularly egregious example to me is the use of https://sunshrine.com/. The name "Sunshrine" emits ideas of a gloriously religious website or a website dedicated to the warm light and hope of His Holiness. And yet, the website is based around the opulence of a society who does not put themselves before a greater power. More to the point, you can remove the word "sun" from this website, and the website's message and purpose as a whole would not change.
How do my brethren feel about this? How should we change this once our power grows even stronger?